Concept & Storyboard & Art direction
For ACO CZI we have prepared short and punchy product stories that present benefits and the main competitive advantage in an entertaining way. The stories playfully refer to the main benefits of the product, which are then elaborated on the website. The concept of product animations is based on a short, surprising story. Our goal is to generate interest in a product that most customers perceive as a commodity. The story starts with a simple 2D animation, which then smoothly transitions into a product visualization that keeps the set theme. The result is a playful and punchy animation designed for communication on social media and trade shows.
Production: Motionhouse ↗